The Farm on Main, located in downtown Pine Level, is a community-focused market dedicated to bringing customers the best local goods grown and made by neighbors. The store features a wide selection of fresh and locally sourced products, including Sugar Hill jams, fresh strawberries, local honey, farm-fresh eggs, sourdough bread, raw milk, and Ashe County cheese. In addition to pantry staples, The Farm on Main also offers an abundance of seasonal produce and plants such as watermelon, cucumbers, squash, tomatoes, and other fresh vegetables. Visitors are encouraged to stop in, stock up on local favorites, and support area farmers and makers.

Current hours of operation are posted on their Facebook page and may vary seasonally.