Group Tours

We invite your group to visit the Ava Gardner Museum today! From civic clubs to church outings, bus tours to family reunions, we love hosting groups of all sizes.

Admission for group tours is $10 per person. If your group includes 20 or more, you will receive a free entry ticket for your guide or driver. Your tickets include a 17-minute introductory film shown in our theatre and more than 5,000 square feet of exhibit space for your group to explore. Our rotating exhibits include a unique selection of artifacts from Ava’s personal and professional life – including costumes, rare movie posters, awards, jewelry, photographs, artwork, and much more. To assist in planning your visit to Smithfield, we have created a Day Trip Itinerary and One Night, Two Day Itinerary for your consideration. We are happy to customize the timeline based on your travel time to the Museum.

If your group wants to learn more about Ava, consider our expanded group package which includes a guided tour along the Ava Gardner Heritage Trail.

Heritage Tour

The Ava Gardner Heritage Trail includes important places in the Smithfield area from Ava's life – like her birthplace, the Teacherage where she grew up, and her gravesite in Sunset Memorial Park cemetery.

Our Heritage Tour package is designed for 10 or more guests with their own transportation. The entire cost of $15 per person includes admission to the museum and an informative driving tour along the Ava Gardner Heritage Trail with one of our knowledgeable docents.

To reserve the Heritage Tour package, contact the museum at 919-934-5830 or avainfo@avagardner.org. Bus parking is conveniently located near the museum.