Organization of the Staff

The Johnston County Visitors Bureau staff photo, Johnton County, NC.

 

Staff Job Titles and Descriptions

 

Donna Bailey-Taylor, President/CEO

Directs and leads the Bureau toward its mission. Works with the JCVB Board on policy making and strategies for the organization. Serves as the key executive within Johnston County to represent the interests of the travel and tourism industry. Speaks at public events and other meetings on tourism as well as other matters pertaining to the industry and the JCVB. Participates in industry associations and travel and tourism boards. Acts as the primary spokesperson for the organization.

Angel Phillips, Office/Visitor Center Manager

Performs accounting functions in accordance with County Finance Purchasing Procedures, and assists the President/CEO with the overall financial operation of the Bureau. This position will also assist in the management and operation of the administrative offices, IT duties, and oversees the operation of the visitor center providing visitor services for leisure and group markets.

Eric Dean, Creative Director

Helps execute the vision of the Johnston County Visitors Bureau while supporting the needs of the marketing, sales, and services departments. Develops all creative aspects and direction of the Bureau’s marketing platforms including graphic design, advertising, print materials, social and digital campaigns, and publications. Manages all technical aspects of the Bureau’s websites, including design, layout, and functionality.

Ashby Brame, Director of Marketing & Communications

Responsible for identifying market opportunities and developing short- and long-term marketing strategies to attract overnight business. These strategies should include advertising, public relations, media familiarization tours, research, and special promotions. Responsible for strategically planning, implementing, and reviewing internal and external communication programs.

Jennifer McGowen, Digital Marketing Manager

This position promotes the vision of the Visitors Bureau while supporting the needs of the marketing department to generate visitation to the county. The digital marketing manager drives all digital marketing programs including social media content, website content, and photography, and engages with vendors and partners to produce print publications.

Kristin Radford, Sales & Services Manager

Welcomes and provides relevant and helpful information about Johnston County to all Visitors to the Visitor Center, while providing superior customer service. Assist all walk-in visitors, phone call inquiries and email inquiries promptly and informatively. Manages the CRM and the Extranet for the tourism industry partners, events, and all brochure
distribution in the county. This position is responsible for leisure, group, and sports markets with duties including direct sales, tradeshows/industry meetings, and group services.

 

 

 

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