Mission and Vision Statements


Mission Statement

The mission of the Johnston County Convention & Visitors Bureau is marketing our destinations to visitors, thereby, encouraging utilization of accommodations, retail outlets, restaurants, heritage sites, museums, entertainment and recreation venues for the community’s economic benefit.

Vision Statement

The Johnston County Convention & Visitors Bureau is the leading authority on travel and tourism in Johnston County and is fully engaged with local and state leaders to successfully promote and develop tourism venues to become the premiere destination on I-95/I-40 in North Carolina.

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