Tourism Research

The following research studies are provided as resources to those members of the community interested in further detail on visitor data and tourism facts. The Johnston County uses research conducted by VisitNC, US Travel Association, Destination International and others to remain innovative and on target with branding and marketing programs that benefit the tourism industry in Johnston County.

Johnston County Parks & Recreation Master Plan

ECU Visitor Profile Study

Tourism Facts

2008-2010 I-95 Strategic Business Plan

2007 I-95 Corridor Image Study

2005 Visitor Profile Study

2001 Conference Center Feasibility Study